About Us
In January 2023, Yuka Nishiguchi proposed creating the best SM-specific whip in Japan and the world to Graceland Co., Ltd., a company established in 2016 in Wakayama Prefecture, Japan, specializing in the production and sale of leather goods. They partnered to begin the development of the whip.
In July 2023, the whip named "RISE" was unveiled and launched for sale at the event "Ultra Whip Special" held at the SM bar MirageTokyo in Tokyo. Operating under the concept of "The constantly evolving next-generation SM whip," they expanded their presence at various SM events, including "Black Berry" held in Osaka in October and "Ultra Whip Party in Tokyo" in December of the same year.
In addition to the initial products Feather, Feather Hard, and Pulse, they developed a range of whips such as Feather Soft, Flogger, and Feather Slim, catering to a wide audience and diverse needs.
In October and November 2024, the company will make its first overseas appearance in Germany. They continue to work with Yuka Nishiguchi to conceive, develop, test, and produce new products for sale.
In July 2023, the whip named "RISE" was unveiled and launched for sale at the event "Ultra Whip Special" held at the SM bar MirageTokyo in Tokyo. Operating under the concept of "The constantly evolving next-generation SM whip," they expanded their presence at various SM events, including "Black Berry" held in Osaka in October and "Ultra Whip Party in Tokyo" in December of the same year.
In addition to the initial products Feather, Feather Hard, and Pulse, they developed a range of whips such as Feather Soft, Flogger, and Feather Slim, catering to a wide audience and diverse needs.
In October and November 2024, the company will make its first overseas appearance in Germany. They continue to work with Yuka Nishiguchi to conceive, develop, test, and produce new products for sale.
